Empire: Film Cover Analysis

• Dominate image of the the main character. It is a head ands shoulder shot and he is gripping his hands together. This is to show the contrast between his normal human hand and wot appears to be an over sized, stone robotic hand.
• The purpose of having the main character or actor on the front cover is to promote the film. Hellboy 2 is a sequel and the comic genre. Usually with the comic genre the character is shown on the front cover rather than the actors as the character may be in costume and the film might be better known for the characters rather than the actors.
• the cover is not presenting a horror film however it coveys some horror conventions. The use of the edited flames on the title suggest death and hell which are commonly connected with the idea of horror.
• The black and red theme is sinister and dark which connotes evil and hell
• It is ironic as he has pray beads around his wrist as he is meant to be like a devil.
  
• There are teasers and plugs down the left hand side of the cover and the title of the the film is at the bottom of the page the same colour.
• Empire is a mainstream and well known film magazine, it would be an effective way to promote my production along side my teaser trailer and poster. Film magazines are targeted at people who are demographically interested in films, so is a good marketing method as it creates awareness to an interested audience.
• Also magazines such as Empire are distributed across the UK and are even produced globally meaning a production can react a wide audience

• The Dark Knight issue for Empire is very successful. I came across these two cover while trying to research film magazines with a horror genre. This two covers might not be for the horror genre but the promotional strategy is very fascinating.
  

There is two different main images for the same issue of the magazine. They have the same identical tags, teasers and information just the character is different. One is Batman and the other is the Joker. The Batman cover is blue and black to represent the night, as bats only come out at night.

The theme for the Joker's cover is green and black his appearance is more sinister. He is meant to symbolise and evil clown. The two covers are to promote the battle against good and evil. This is demonstrated by using the two main characters the villein and the hero. when i produce my film magazine front cover i could use two images one of the victim and the other of the villein.